Client: IWC Schaffhausen
Date: 21 May 2012
Location: Hotel du Cap-Eden-Roc, Antibes

The challenge:
IWC commissioned us to organise a filmmakers’ dinner at the Cannes Film Festival, which was to be attended by members of the international press, numerous celebrities and IWC VIPs – so expectations for the event were running high.

Our approach:
As the lead agency, we closely oversaw and monitored all aspects of the event to ensure the desired quality was achieved abroad. We took charge of sourcing and coordination with local partners, ensuring the necessary cost transparency, and were on location with a team of project managers for the execution of this premium event.