Rufener events Ltd. BSW

60. FIFA Congress Johannesburg

Tue, 08 Jun 2010 22:00:00 +0100

The annual FIFA Congress with delegations from 208 countries took place in Johannesburg just before the opening of the FIFA World Cup 2010. It began with a grand opening ceremony and a lavish banquet for the approx. 2'000 attendees. Guests were treated to performances by South African artists and everything was decorated in a vibrant, atmospheric South African style. All in all, 1'500 delegates took part in the congress at the Sandton Convention Center. In the Bidders' Exhibition that followed, nine countries or groups of countries presented themselves to the 208 delegations as possible future hosts of the World Cup. The congress also included a dinner featuring a buffet and a South African lounge. Rufener events was responsible for the planning, organization and logistics of all events and public appearances by the FIFA Congress in the run-up to the World Cup. The creative department of Rufener events was also responsible for all the congress visuals, which were employed on all on-site branding and print media.

Staff event 20th Anniversary Celebration

Wed, 26 May 2010 22:00:00 +0100

The ZVV Zurich Public Transport Association celebrated its 20-year jubilee and invited all the staff of the eight main and 42 further transport companies to celebrate the occasion at the G�terbahnhof venue in Zurich, a former freight yard. Since many of the 6000 participants work in shifts, care was taken to ensure that all would have the opportunity to take part in this special event. The ZVV jubilee party was thus staged over three consecutive days, with a different musical genre featured each evening. With rock, Swiss folk music and pop on offer, pretty much every musical taste was catered for with a selection of impressive acts from Switzerland, including Baschi, Francine Jordi and Stefanie Heinzmann with Lunik. The heart of each evening was the ZVV Stories feature, charmingly presented by Mario Torriani and supported by Reeto von Gunten, who told tales from everyday life at the ZVV. The winning entries of the ZVV internal short story competition, which invited employees to submit their most interesting, outrageous or hilarious ZVV experience in text, pictures or video, were also presented and received with great enthusiasm.

Exhibition Area at the Swiss Pavilion

Fri, 21 May 2010 22:00:00 +0100

The canton and city of Berne, the city and the economic region of Thun and the Jungfrau Railways were showcased in the Swiss Pavilion at the Shanghai World Expo from 22 May to 20 June 2010. The region's tourist attractions were promoted to the Chinese public under the umbrella brand Bern-Jungfrau. The Bern-Jungfrau stand in the public zone of the Swiss Pavilion was interactively designed to give visitors a taste of what a holiday in the region could offer. The digital photo booths gave visitors the opportunity to have pictures of themselves taken with backdrops of typical postcard motifs like swimming in the River Aare or paragliding over the Jungfraujoch. The pictures were printed out at the stand in the form of postcards and presented to visitors to take home. All pictures were also uploaded onto an online photo album. Rufener events was in charge of the planning and realisation of the photo booths and provided the on-site staff. The Swiss Pavilion was one of the most popular at the World Expo, and the Bern-Thun-Jungfrau exhibition area was also very well received. Public enthusiasm for the take-home picture postcards was so great that many people were willing to queue up for long waits in front of the three photo booths.

Swisscom General Assembly

Mon, 26 Apr 2010 22:00:00 +0100

Over 1,600 shareholders attended Swisscom?s Ordinary General Meeting at the Hallenstadion in Zurich on 27 April 2010. This year the Swisscom GM had a very special theme: Behind the scenes at the Swiss National Circus Knie. After appearing in Swisscom?s annual report, the circus and its colourful characters came along to perform at the meeting. The exhibition area included three entertainment sections: the circus artists performed at the �Knie� section, where shareholders could also admire a vintage circus wagon while enjoying popcorn and traditional Swiss Magenbrot; the �Solarimpulse� section focused on saving energy; and the �Fibre to the Home� section featured a buzz wire game and an example robot application.

IWC Book Dinner

Wed, 21 Apr 2010 22:00:00 +0100

IWC welcomed 200 guests to Zurich's Kaufleuten complex for a presentation on its new book in April. The book, which features texts by novelist Paulo Coelho and illustrations by Enki Bilal, has been published to celebrate the company's 140th anniversary. The two celebrities both participated in the event, with Coelho reading extracts from the book and Bilal drawing a caricature live on stage. Afterwards there was a panel discussion about the book, the two men and the company's history. The evening was rounded off with a convivial dinner in the Kaufleuten restaurant.

Andermatt Showroom Opening

Wed, 21 Apr 2010 22:00:00 +0100

Grand opening in Zurich: The opening of the Andermatt Swiss Alp showroom in the heart of Zurich launched a new marketing campaign for the exclusive new holiday destination in Andermatt. Approximately 200 invited guests came to the opening to savour the Alpine chic at the Hiltl restaurant. The classy decor, high-calibre guest speakers and the delicacies straight from the Hiltl's kitchen topped every expectation. Particular highlights of the event included the welcoming speech and presentation given by the founder of Andermatt Swiss Alps, Egyptian investor and entrepreneur Sami Sawiris. The official opening of the showroom above the Parkhaus Jelmoli was conducted via live transmission. The event wrapped up with saxophonist Philippe Chr�tien providing musical accompaniment in a stylish, Alpine ambience.